On August 13, 2026, at 5:33 PM, Argentine filmmaker and publicist Santiago Oría – known for directing the Audiovisual Productions of the Presidency and for working on Javier Milei's campaigns in 2021, 2023, and 2025 – posted a message on X (formerly Twitter) that quickly went viral: '🚨 NOW SAN TELMO: Waiting for Karina Milei to arrive for the inauguration of a party office'.
The post included a video showing a group of people gathered on the sidewalk, apparently waiting for the arrival of the Secretary General of La Libertad Avanza (LLA) and sister of the president. Within hours, the tweet had accumulated 74,300 views and ignited a heated debate on the platform.
Reactions and Criticism on Social Media
Among the most notable responses, user Ricardo Galindo questioned: 'Hey, but shouldn't they be on the sidewalk? How does that work, who pays for them? In the end, hypocrisy', alluding to potential irregularities in the use of public space. Another user, Max, wrote: 'All of them are government freeloaders paid with everyone's money, populist scum', while king commented: 'The era of maintaining activists is back... Years pass but nothing changes'.
These criticisms reflect a tense political climate in Argentina, where the presence of ruling party leaders at partisan events is often scrutinized. However, there were also expressions of support, though they were not captured in the screenshot.
Political Context and Karina Milei's Role
Karina Milei, sister of President Javier Milei, is a key figure in the political structure of La Libertad Avanza. As Secretary General of the party, she is the main organizer of its territorial network. The inauguration of party offices in Buenos Aires neighborhoods like San Telmo is part of a strategy to expand the party's presence ahead of the 2025 legislative elections (already held) and future contests.
San Telmo, one of the most traditional neighborhoods in Buenos Aires, holds symbolic weight due to its history and cultural profile. Choosing this location for a party office is no accident: it aims to bring the libertarian proposal closer to a demographic that has historically voted for other political forces.
Who Is Santiago Oría?
Santiago Oría describes himself on his X profile as 'Liberal Filmmaker. Creative-Advertiser for Javier Milei's Campaigns 21' 23' 25' and LLA. Director of Audiovisual Productions of the Presidency'. His participation in today's event reinforces his direct connection to the core of the ruling party.
As of now, no official images of the inauguration or statements from Karina Milei have been released. Oría's post is the only direct source of the event, although the video shows people waiting on the public street.
What Does Opening a Party Office Mean?
Opening a party office is a fundamental step in building territorial political presence. These spaces serve as citizen service centers, meeting points for activists, and operational bases for electoral campaigns. For LLA, which emerged as a movement with strong digital presence, opening physical offices marks a transition toward a more traditional structure.
Today's event in San Telmo, with the president's sister in attendance, seeks to consolidate that structure and send a signal of political strength at a time when the government faces economic and social challenges.
Note: This information is based on Santiago Oría's tweet and public responses on X. No official statements from the protagonists were available at the time of writing.