17/06/2026 07:03 - Entretenimiento
Pantalla de televisión moderna mostrando gráficos de rating con colores vibrantes, logotipos de canales argentinos y datos estadísticos en un entorno profesional de estudio de televisión
The World Cup 2026 continues to dominate viewership in Argentina, a country where soccer is practically a religion. The match between Saudi Arabia and Uruguay became the most-watched program on Monday, June 15, with an impressive 18.8 rating points, consolidating Telefe as the undisputed leader of the day.
In Argentina, TV ratings are measured in rating points, where one point represents approximately 1% of households with televisions in the Buenos Aires metropolitan area. A rating of 18.8 is considered excellent, especially for a match not involving the Argentine national team.
The match, played at Miami Stadium as part of Group H in the World Cup 2026, ended in a 1-1 draw with goals from Abdulelah Al-Amri for Saudi Arabia and Maximiliano Araújo for Uruguay. The Uruguayan team, managed by legendary Argentine coach Marcelo Bielsa, showed dominance in the second half but couldn't break the deadlock.
Marcelo Bielsa, known as "El Loco" (The Madman), is one of Argentina's most respected football minds, famous for his tactical innovations and intense playing style. He currently manages the Uruguayan national team.
| Position | Program | Rating |
|---|---|---|
| 1st | Saudi Arabia vs Uruguay | 18.8 |
| 2nd | Post-match analysis | 17.2 |
| 3rd | Telefe noticias (News) | 12.4 |
| 4th | Big Brother Elimination Gala | 11.9 |
| 5th | Pre-match show | 9.9 |
Gran Hermano (Big Brother) is Argentina's most popular reality show. The "Golden Generation" edition features celebrity contestants from different eras of Argentine entertainment.
On this night, Franco Zunino was eliminated after losing a duel against Campanita, a nickname meaning "Little Bell," and had to leave the famous house.
The elimination gala scored 11.9 points, taking fourth place but keeping Telefe in first position throughout the day.
Telefe is Argentina's most-watched television channel, owned by ViacomCBS. El Trece (Channel 13) is its main competitor. These numbers reflect daily averages:
10.1
Telefe
3.6
El Trece
1.2
El Nueve
1.1
América TV
0.2
TV Pública
Group H of the World Cup 2026 consists of Uruguay, Saudi Arabia, Spain, and Cape Verde. After the first round of matches, all teams are tied with 1 point each, promising intense competition in upcoming fixtures.
This World Cup marks the first edition with 48 teams and 104 matches, a historic expansion generating greater global interest reflected in these impressive viewership numbers in Argentina, where soccer passion runs deep.
📍 Source: Exitoina - Perfil
Alfredo S. Quiroga
